Friday, March 21, 2008

What can Brown do for you?


What can Brown do for you?- goes the famous UPS marketing blitz. "At UPS, brown is more than a color -- it's a tangible asset that people associate with all the things that are good about our brand," said Dale Hayes, vice president for brand management and customer communications, in a news release. But I think it can also be an implicit (as opposed to an explicit) Obama campaign message. This is the way I look at it: Barack is the product of an African father and a white Kansas mother. As a result, Obama is not a black man. He is not a white man either. He is in-between. He is Brown. He was raised by white grand parents, from Kansas.

Because of this unique circumstance we have a potential president who can see the world from two points of view-and maybe much in between. I think this makes him uniquely qualified to help bridge the racial gap. No one can deny that America has become not just a cultural melting pot, but a racial one as well. We got blacks, Asians, Latinos and all the mixes in between. Why not some one who can relate to this reality to lead us?

So, what can Brown do for you ? Mucho, mucho!

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